Best kept secret?

Travelling back from Nanaimo to YVR was easy - if a little lonely! I was the only passenger from Nanaimo travelling to the airport - though there were a couple who realised once they were aboard the BC Ferry that they could pick up the bus in Tsawwassen.... though they had driven right past the terminal in Nanaimo! On my previous journey there were only 5 through passengers.

Pacific Coach Lines has been running a direct service between YVR and Nanaimo since last July - though average load factors are still woefully low. Great efforts by YVR and BC Ferries to promote the service fall down when it's not promoted in Nanaimo, and you have to search really hard on the Pacific Coach website to even find it! If it needs 20 passengers each way to cover its costs, there's a long way to go.

Rumour has it that the service is only guaranteed until October. It would be a shame to lose it through lack of effective marketing.